Roger Magnus Research "Research that matters."
Location: Amherst, MA
Phone/Text: 413-687-8466
Email: roger@rogermagnusresearch.com
LinkedIn: https://www.linkedin.com/in/rogermagnus
Protopage (Websites I follow): protopage.com/roger_magnus
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NEW Service - DIY Donor Research Training
I am now offering nonprofits customized training on best DIY donor research techniques and resources (almost all FREE). Please email me at roger@rogermagnusresearch.com, and I will be happy to provide fiuther information on how this training can benefit your nonprofit.
Donor and Foundation Research (Nonprofits)
What are donor and foundation research and why do they matter
They provide an external glimpse beyond your own information such as donation histories to other nonprofits, wealth variables, giving motivations and other factors and enhance the actionable intelligence you already have.Roger Magnus Research helps nonprofits increase their fundraising potential by identifying giving sources (both new and existing), providing comprehensive research on them, and analyzing giving patterns, wealth variables, motivations for giving, and more. My firm can provide wealth screenings, donor segmentation, donor and foundation profiles (detailed or brief), Census data, customized training, and more. For more information about how I can help you, please see this interview.
Do you want to know if your donors can give more, much more or have a custom and targeted list of foundations to consult for your next grant application? If yes, please contact me for a FREE 15-minute consultation, and let’s get started achieving your nonprofit’s philanthropic dreams today. More about Prospect Research: Prospect research involves finding publicly available information about a nonprofit's donors or foundations. There is a now a report that details the value of prospect research.
Prospect Identification and Wealth Capacity Ratings - This technique is both science and art in finding potential donors and gauging their wealth capacity. While it can never be fully known, there are several variables that will help to assign a capacity rating (which is a potential giving range over a 5 year period). This in turn will help your nonprofit to have a better idea of how much to ask the donor assuming this person is interested in funding your organization. However, this technique can never gauge donor interest as that is determined by speaking with and learning about this person. No matter how high a wealth capacity, without donor interest, a donation is unlikely to be made.
Donor Segmentation - Determine wealth capacity ranges for many potential donors and split into different tiered groups. Can use Excel and Tableau to create visualizations summarizing data.
Donor Profiles - These writeups can be brief or extensive and are written in a compact succinct manner and include relevant biographical variables.
Foundation Profiles - These writeups are derived from 990-PF forms and foundation websites and summarize giving by foundations, list board members, provide submission deadlines, and note any charitable and geographic funding restrictions.
Donor Updates - There are ways to pull information from websites and online databases to provide current alerts on donors, companies, nonprofit trends, etc. This is a way to stay up-to-date without having to search periodically for them.
Do you want to know if your donors can give more, much more or have a custom and targeted list of foundations to consult for your next grant application? If yes, please contact me for a FREE 15-minute consultation, and let’s get started achieving your nonprofit’s philanthropic dreams today. More about Prospect Research: Prospect research involves finding publicly available information about a nonprofit's donors or foundations. There is a now a report that details the value of prospect research.
Prospect Identification and Wealth Capacity Ratings - This technique is both science and art in finding potential donors and gauging their wealth capacity. While it can never be fully known, there are several variables that will help to assign a capacity rating (which is a potential giving range over a 5 year period). This in turn will help your nonprofit to have a better idea of how much to ask the donor assuming this person is interested in funding your organization. However, this technique can never gauge donor interest as that is determined by speaking with and learning about this person. No matter how high a wealth capacity, without donor interest, a donation is unlikely to be made.
Donor Segmentation - Determine wealth capacity ranges for many potential donors and split into different tiered groups. Can use Excel and Tableau to create visualizations summarizing data.
Donor Profiles - These writeups can be brief or extensive and are written in a compact succinct manner and include relevant biographical variables.
Foundation Profiles - These writeups are derived from 990-PF forms and foundation websites and summarize giving by foundations, list board members, provide submission deadlines, and note any charitable and geographic funding restrictions.
Donor Updates - There are ways to pull information from websites and online databases to provide current alerts on donors, companies, nonprofit trends, etc. This is a way to stay up-to-date without having to search periodically for them.